February 7, 2017

Book: The 7 day startup

I almost posted an entry on politics. But decided not to.


Instead, here is a book I read recently. "The 7 day startup" by Dan Norris.

The title got me interested. It seemed to be another "easy startup" book by an entrepreneur.

And it was. 


It turned out the "7 day" is like 7 day in Genesis. You can take it literally, but it is more figuratively.

If your preparedness is high, you may be able to follow the process literally in 7 days. But if you are starting from scratch, day one may easily mean 2 weeks in real life.


The author is mainly involved in online business occurring in cyberspace, where viable and even profitable service can be created in a shorter time. If your business as an entrepreneur can be launched in the domain, it is great, and this book should help.  


The business launch procedure is similar to those in other books. But the author added some refinements and simplifications. I liked many of them.

I will not denounce the 7 day procedure or anything. But if the procedure works or not would really depends on your idea and specific business you are creating.


I did try to apply the process to my science. Since business models for online business and grant business are different, application was not straightforward.  In basic science, "paying customer" is defined as granting agencies, and they won't provide quick response, for example. But it was an interesting exercise. The book contained many serviceable ideas that may prove useful later.


I was under impression that, in the world of entrepreneurship, mammalian style (nurture your kid with great care) seems to be less successful strategy compared with fish style (lay many eggs and few may succeed). The impression was again confirmed by this book. 

Maybe "fishing" is the nature of the game in startup business, I suppose.



I have been telling myself to mind my own business in these days.